https://www.viator.com/ is a leading online marketplace for curated travel experiences, owned by TripAdvisor. It connects travelers to over
300,000 local tours, attraction tickets, and activities across 2,700+ destinations worldwide—from skip-the-line museum entries to small-group adventure trips and culinary classes. Designed for both casual and seasoned travelers, it simplifies booking unique, locally led experiences while prioritizing transparency and flexibility.
Its value lies in curated quality and traveler convenience, with key tools:
- Diverse Experience Categories: Covers every travel interest, including guided city walks (e.g., Paris Eiffel Tower tours), theme park tickets (Disney, Universal), adventure activities (Machu Picchu hikes, Bali snorkeling), and food experiences (Tokyo sushi classes, Tuscany wine tastings).
- Verified Traveler Reviews: Authentic ratings, photos, and feedback from past participants to help choose reliable, high-quality experiences.
- Flexible Booking Terms: Most experiences offer free cancellation up to 24–48 hours in advance; instant confirmation for 90% of bookings eliminates wait times.
- Local Expertise: Experiences are curated with local partners, including exclusive options (e.g., private Vatican tours) not available on generic booking sites.
- Search for Experiences: Enter your destination (e.g., “Barcelona, Spain”) and travel dates; filter by activity type, price range, or group size (solo, family, small-group).
- Research Details: Click an experience to view inclusions (transportation, meals), meeting points, duration, and traveler reviews—ensure it fits your schedule and preferences.
- Book & Confirm: Select the date/time, enter traveler information, pay via credit card or PayPal, and receive a digital voucher instantly (no physical tickets needed).
- Redeem on Site: Present the voucher (via mobile or print) to the local activity provider on the day of your experience.
- Leisure Travelers: Book skip-the-line tickets for popular attractions (e.g., Rome Colosseum) to avoid long queues and maximize sightseeing time.
- Food Lovers: Join local culinary tours (e.g., Bangkok street food walks) or hands-on cooking classes to dive into destination flavors.
- Families: Secure family-friendly activities (e.g., Orlando theme park packages, Sydney zoo tours) with flexible cancellation for unexpected plan changes.
- Adventure Seekers: Book small-group outdoor trips (e.g., New Zealand bungee jumping, Iceland Northern Lights tours) for safe, organized thrills.