https://www.tripadvisor.com/ is the world’s largest travel platform, founded in 2000, connecting 463 million monthly users to
trusted travel insights, bookings, and community advice across 190+ countries. It centers on user-generated content (UGC) — 1.2 billion+ verified reviews and opinions — to empower travelers to make informed decisions, while offering seamless booking for hotels, flights, tours, and restaurants.
Its strength lies in transparency and all-in-one planning, with key tools:
- Verified Travel Reviews: Filter reviews by traveler type (families, couples, solo), date, and rating (1–5 stars) to gauge hotels, restaurants, or attractions (e.g., “kid-friendly resorts in Bali”). All reviews are checked for authenticity to avoid bias.
- Multi-Service Booking: Compare and book hotels, flights, vacation rentals, and tours (via its subsidiary Viator) directly on the platform. Users access price comparisons and exclusive deals to save on trips.
- Travel Guides & Insights: Curated “TripAdvisor Cities” guides with local tips (e.g., “free things to do in Tokyo”), seasonal recommendations, and hidden gems — blending UGC and expert content.
- Community Interaction: Ask questions to fellow travelers (e.g., “best time to visit the Amalfi Coast”) or share your own experiences to help others plan.
- Search for a Destination: Enter a location (city, country, or specific attraction) in the homepage search bar.
- Explore Reviews: Click on a hotel/restaurant/attraction to read verified reviews, view photos, and check amenities (e.g., “WiFi,” “wheelchair access”).
- Book or Plan: Use the “Book Now” button to reserve hotels/flights, or save favorite spots to a “Trip List” for later planning.
- Engage (Optional): Post a review after your trip or ask the community for personalized advice.
- Leisure Travelers: Research “best hotels in Paris” via reviews to avoid tourist traps and book a stay that matches preferences (e.g., “budget-friendly with a view”).
- Family Trippers: Filter for “family-friendly” reviews to find resorts with kids’ clubs or restaurants with children’s menus.
- Budget Users: Compare flight/hotel prices and look for “TripAdvisor Deals” to stretch travel budgets.
- First-Time Travelers: Use city guides and community Q&A to learn local etiquette (e.g., “tipping in Japan”) and plan stress-free itineraries.